Kerb Mining For a Piece of Social Media PR Genius

Call it kerb-mining. Call it  scavenging. Call it recession-time trouve recycling.

What I call it is a damned fine piece of social media PR.

(hat tip to Tony Veitch’s randymice blog)

http://online.wsj.com/video/busted-new-yorkers-caught-nabbing-street-chairs/04BEC9BF-E56F-43CE-8293-6A9B2CC8A70E.html

Posted via web from scottdouglas

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